MOI Global
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AWARD-WINNING B2B EXPERIENTIAL AGENCY

More
human
than ever

LIVE experiences create trust, which matters more THAN EVER in the AI era

72% of marketing leaders said events were their company’s most effective marketing channel, a 12% increase on last year.

SHAPING THE EXPERIENCES, THAT DRIVE DECISIONS.

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Your buyers have done their homework, and AI did half of it for them. So when they choose to show up in person, they don’t want another pitch. They want to see it, feel it, and believe it.

MOI Experiential is the award-winning B2B event agency that designs those moments for leading B2B brands across the globe.

From big brand experiences and exhibition stand out to intimate executive events, we bring strategy, creative, designand production together to create moments people want to be part of, and remember long after they leave.

Alibaba Cloud
Dropbox
Ciena
Meta
SAP
OpenAI
UBS
Zendesk
AWS
Zendesk

CUSTOMER CONFERENCE WITH ZENDESK

CREATING A STAND OUT
CUSTOMER SHOWCASE

Inspired by the Edinburgh Fringe Festival, MOI Global worked with Zendesk to create their UK customer showcase. With just 12 weeks until the event, we orchestrated a dynamic event with breakout zones, engaging pop ups, and spaced for relaxed networking. With 388 attendees, Zendesk Showcase felt like less of a B2B event and more like a premium customer experience.

We wanted to elevate this brand moment and appreciate all the great collaboration between you and the brand team that enabled us to make that experience a reality.

200%

YoY growth

388

Attendees
Zendesk immersive conference experience

We wanted to elevate this brand moment and appreciate all the great collaboration between you and the brand team that enabled us to make that experience a reality.

Oracle

11-CITY EMEA EVENT SERIES WITH ORACLE

TOURING ORACLE
CLOUDWORLD WORLDWIDE

Evolving from its flagship event in Las Vegas, Oracle CloudWorld Tour was ready to evolve into a global, unified, attendee-centric program. As lead strategic agency partner, MOI Global was tasked to bring the tour to life across 11 cities. We built one cohesive experiences across every city, with varying scale and complexity, with a modern, community-driven cloud and AI experience.

20K+

Attendees

11

EMEA cities
Oracle Red Bull Racing immersive experience
Meta

AI BRAND EXPERIENCE WITH META

Building A WORLD
FOR CREATORS

Tasked with creating a first-of-its-kind experience for Meta in Singapore, MOI built a three-day, multi-zone experience for press, creators and the public to experience Meta AI’s new features firsthand. ‘The world of impossible things’, consisted of four interactive zones to bring the brand to life, attendees were greeted with photo zones, miniature worlds, messaging lounges and hands-on demos allowing them to put Meta AI’s full capabilities to the test.

50+

Creators attended and shared content to their socials

1,000

Visitors
Meta AI immersive experience
ServiceNow

PRIVATE EXECUTIVE EXPERIENCE WITH SERVICENOW

CONNECTING EXECUTIVES
AWAY FROM THE NOISE

Built to contrast the intensity of Mobile World Congress, MOI created an intimate ‘secret outdoor garden’ — a calm, lounge-like environment that felt removed from the main exhibition floor. This allowed senior leaders to step out of the noise for more strategic conversations and relationship-building.

Just wanted to say thanks for all the great work that’s gone into the ServiceNow space. It’s stunning…This year we have grown up!

35

Unique executives across 3 days
ServiceNow immersive exhibition experience

Just wanted to say thanks for all the great work that’s gone into the ServiceNow space. It’s stunning…This year we have grown up!

Alibaba

105SQM PARIS OLYMPICS BRAND EXPERIENCE WITH ALIBABA

TAKING ALIBABA CLOUD
TO PARIS OLYMPICS

As an official cloud services partner of the Paris Olympics, Alibaba Cloud knew they needed more than a typical B2B experience to stand out. That’s where MOI came in. Combining interactive zones, social media activations, VR games and AI-generated mascots, we created “La Riviere Alibaba Cloud” – an award-winning immersive exhibit that showcased Alibaba’s impressive broadcasting solutions.

The Alibaba Cloud showcase at the Paris Olympics Games was not only visually stunning, but also a shining example of what great collaboration and powerful storytelling can achieve. It was a true labour of love from both sides – thank you!

27m

Social media impressions

10k

Visitor experiences
An immersive exhibition experience

The Alibaba Cloud showcase at the Paris Olympics Games was not only visually stunning, but also a shining example of what great collaboration and powerful storytelling can achieve. It was a true labour of love from both sides – thank you!

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We manage and design
B2B events across
three key formats

Brand Experiences

Brand
Experiences

Community-led showcases that bring brands to life.

Exhibition Experiences

Exhibition
Experiences

Create immersive environments that attract, engage and inspire.

Executive Experiences

Executive
Experiences

Bring the right people together in the right space.

Everything it takes to
make human count

One experiential agency for strategy, design, production and hospitality, delivered anywhere in the world.

THINK

Experience Strategy & Event Planning

Every great brand experience starts with the audience, not the venue. We work out who needs to be in the room, what they need to learn, see or feel, and which format will get them there. Our experience strategy covers audience insight, event portfolio planning and objective setting, so every event, exhibition and executive experience has a clear purpose before design begins.

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IMAGINE

Creative Concepts, Storytelling & Event Content

Big ideas make people show up and remember why. Our creative team develops event concepts, themes and storytelling that turn a brief into an experience worth talking about. From keynote and agenda design to speaker programming, workshops and live demos, we create event content people stay for.

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DESIGN

Experiential Design, Exhibition Stands & Immersive Experiences

We design the spaces where brands and people meet. That includes 3D spatial design, exhibition stand design, sets and guest flow, plus interactive installations, AR/VR and AI-powered activations that bring products and ideas to life. Every touchpoint is designed to invite people in, get them hands-on and keep them there.

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DELIVER

Event Production & Management, Anywhere in the World

Seamless delivery is what makes an experience feel effortless. Our event production team manages everything from technical production, AV and broadcast to build, logistics, suppliers and on-site teams, working with trusted global build partners. Whether it’s live, hybrid or a multi-city tour, we deliver with the same precision in every market.

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HOST

Guest Experience, Hospitality & Executive Events

Events are about people, so every interaction should feel personal. We manage invitations, registration, VIP and concierge services, gifting and hospitality. We also design intimate executive events and private programmes where senior guests can have the conversations that matter, away from the noise.

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IMAGINE

Event Measurement & Audience Insight

Great experiences leave a mark you can measure. We track engagement, sentiment and audience behaviour before, during and after every event, then turn it into insight that shows impact and shapes the next experience.

Explore measurement →

Delivering experiences across the globe

Near you, wherever
you are in the world

Map showing MOI local teams, global hubs and event delivery locations

MOI local teams

MOI events delivered across the globe

Ready to create unforgettable event experiences?
Let’s chat